








THE CHALLENGE WAS TO DEVELOP LANDACRE'S EXISTING LOGO AND TO CREATE A RECOGNISABLE AND STRIKING IDENTITY THAT TALKED CLEARLY AND CONFIDENTLY TO PROSPECTS, PARTNERS AND GOVERNMENT BODIES. OUR SOLUTION MAXIMISED THE POTENTIAL OF THE BRAND AND SIMPLIFIED THE BUSINESS MESSAGE WITH EASY TO UNDERSTAND, ENGAGING ICONOGRAPHY. THIS APPROACH GIVES THE LANDACRE TEAM THE OPTIMAL FOOTING TO ENGAGE PROFESSIONALLY, INSPIRE TRUST, AND TO MINIMISE THE RISK WHILE MAXIMISING THE RETURN OF EVERY PROJECT.